Undergraduate course Planned new course

BA (Hons)

Digital Media and Content Creation

Create content that gets noticed – and turn your creativity into a career. Combine creative, branding and business skills to produce engaging digital content, grow audiences and succeed in the fast-moving creative industries.

Our typical offer

104 UCAS points

Create without limits

Develop skills in video, photography, graphic design, branding and digital storytelling to create content that captures attention across today's digital platforms.

Experiment and innovate

Explore new creative tools, including AI, while learning how to adapt, experiment and stay ahead in a fast-changing industry.

Build a creative career

Combine creative skills with business expertise, preparing you to freelance, launch your own venture or join a leading creative organisation.

About

Build a successful career in the creator economy, combining creative expertise with real-world business knowledge. 
With input from the School of Art and Design and Plymouth Business School, you'll develop content creation, videography, social media, graphic design, branding, marketing and consultancy skills, while also exploring entrepreneurship and professional practice. 
You'll learn how to adapt to a rapidly evolving digital landscape, explore the ethical and practical use of AI, and graduate ready to stay ahead of industry changes and turn creative talent into sustainable career opportunities across both freelance and corporate environments.
Happy Podcaster Recording Content in a Professional Studio Setting - stock photo
 

This course is for you if...

you are curious about media and trends and enjoy storytelling, design, or content creation

person with lines around their head, depicting experience
you're looking to pursue a career in digital marketing, media production, or build your own personal brand
Ladder leading up to cloud, depicting career aspirations
you're keen to build a professional portfolio, work on real-world projects, and get your work seen
Three individuals with speech bubbles above them
you’re excited to learn from industry experts and use top-notch kit and creative spaces
Microphone

Details

Programme overview

Across the course, you’ll progressively develop your creative voice and professional identity. In your final year, you will complete a major project aligned to your ambitions, whether that’s launching a creative brand, producing a campaign, or building a digital platform or enterprise. 
Woman or student talking with online audience while recording video blog. - stock photo

Optional placement year

This course is designed to help students build a successful career in the creator economy, combining creative expertise with real-world business knowledge. Co-delivered by the School of Art and Design and Plymouth Business School, it develops skills in content creation, videography, social media, graphic design, branding, marketing and consultancy, while also exploring entrepreneurship and professional practice. Students learn how to adapt to a rapidly evolving digital landscape, including the ethical and practical use of AI, ensuring they can stay ahead of industry changes and turn creative talent into sustainable career opportunities across both freelance and corporate environments.
Cropped shot of an unrecognizable businesswoman using her cellphone and laptop at her desk in the office at night

Experience

 
Learn how to create compelling, platform-native content while developing a deep understanding of audiences, brand engagement and how to operate critically with emerging technologies such as generative artificial intelligence
From short-form video and storytelling to immersive media and digital campaigns, the course blends creative practice with commercial insight—equipping you to design content that is both culturally relevant and commercially viable. 
Digital Media Design students working together in a workshop under the supervision of an expert
Introductory film
Immersive Media Lab
 
 
Learning is practical and industry-informed. Through live briefs, studio projects and collaborative work, you will build a professional portfolio while responding to real-world challenges helping you develop the skills and confidence employers are looking for. 
Students exhibiting at Devonport Dome
 
 
 

Meet your expert teaching staff

Mr Joel Hodges Lecturer in Game Arts & Design


Lecturer in Game Arts & Design

 
 
 
 
 

Life in Plymouth

Plymouth's maritime history and coastal location have an undeniable influence on life in the city. The walk from our main campus to the seafront is only about one mile, providing loads of opportunity to relax and unwind during your studies. You don’t need to leave the city to get to the coast!
 

The overall vibe of the city is perfect. You are by the sea so it is still laid back, but you have all the conveniences of living in a city.

Jenna
Current student

Careers

 
 
 
Across the course, you’ll progressively develop your creative voice and professional identity. In your final year, you will complete a major project aligned to your ambitions, whether that’s launching a creative brand, producing a campaign, or building a digital platform or enterprise. 
On graduation you will be equipped for a wide range of careers across the creative industries, including:
  • content producer
  • creative strategist
  • social and platform strategist
  • brand partnerships manager, 
  • and digital product or content designer. 
The course also supports freelance and entrepreneurial pathways, reflecting the growing importance of independent creators and portfolio careers. 
With its focus on creativity, technology and real-world application, this course positions you at the forefront of a rapidly evolving industry, ready to shape the future of digital media and content creation.
*Data is from the Graduate Outcomes Surveys from the latest available data covering the three years of 2020-21, 2021-22 and 2022-23. Graduates were surveyed 15 months after graduating. Data displayed is for UK-domiciled, first degree, full-time graduates who are working, studying or looking for work.
 

Fees and funding

Tuition fees

 
 
 
Tuition fees for new full-time students starting in
 2026-2027.
Full-time study
N/A per year
Module fees for repeated or part-time study
N/A per credits
 
 

Tuition fee price changes

The Government has announced that tuition fees from Academic Year 28/29 onwards will be subject to automatic annual inflationary increases, which we believe will be at a similar rate to the recent annual increases to fees, and may continue to be inflation based. The University may increase annual tuition fees in line with the Student Contract and the maximum tuition fee caps set by the Government from time to time.
We understand that clarity around tuition fees is important when planning your studies and we advise you to monitor this page regularly to stay informed of any updates to your tuition fees.
More information about fees and costs of studying.
 
 
 
 
 
 
 
 
 
Tuition fees for full-time international students starting in 2026-2027 academic year.
Full-time study
N/A per year

Tuition fee price changes

Our fees are reviewed on an annual basis. Fees and the conditions that apply to them are the most up to date but are still subject to change in exceptional circumstances. More information about fees and costs of studying.
UK Government announcement on tuition fees
The UK Government has announced that a levy on tuition fee income in the region of 6% of an international student’s tuition fees may be introduced. If implemented, the University reserves the right to increase your tuition fees accordingly. The Government has made it clear that it has not officially decided on its stance and it is possible that the eventual levy amount or arrangements may differ from the initial proposal. Therefore, the University reserves the right to adjust tuition fees in accordance with the Government’s final position on this levy.
We understand that clarity around tuition fees is important when planning your studies. Therefore, please note that the tuition fee shown on this page may change as a result of the introduction of a levy. We advise you to monitor this page regularly to stay informed of any updates to your tuition fees.
 
 
 
 
 
 
 

Additional costs

This course is delivered by the Faculty of Arts, Humanities and Business. Studying a course in this faculty may incur additional costs relating to placement or equipment requirements.
 

Fund your studies

As an undergraduate at Plymouth, there are plenty of funding options available, including tuition fee loans, living cost loans, scholarships, bursaries and support funds.
 

Supporting students with the cost of living

The cost of living in the UK has risen faster than household income, meaning that most people will have less to spend on essential goods and services. This is an ongoing situation that is likely to affect everyone in some way.
The University provides advice and guidance and has a range of services, facilities and offers to help students with rising everyday costs.
 
Careers Hub

Apply

 
 
 
 
 
 

Entry requirements

Our typical offer
104 UCAS points

You may be eligible for a contextual offer

Contextual offers: Typically, the contextual offer for this course is 8 points below the advertised tariff. A contextual offer is an offer to study at university that takes into account individual circumstances that are beyond your control, and that can potentially impact your learning and your exam results, or your confidence in applying to university.

Check your eligibility for a contextual offer

A level / AS level

104 UCAS tariff points, including a minimum of 2 A levels. General Studies accepted.

BTEC National Diploma modules

Candidates can be interviewed before an offer is made. If you hold a BTEC qualification it is vital that you provide our Admissions team with details of the exact modules you have studied as part of the BTEC.

18 Unit BTEC National Diploma/QCF Extended Diploma

Distinction, Merit, Merit

Access to HE Diploma

Candidates can be interviewed before an offer is made. Pass an Access to HE Diploma in any subject, including GCSE English and Maths grade 4 or above or equivalent with at least 33 credits at Merit/Distinction.

T level

Merit in any subject, preferably in Media, Broadcast and Production.

International Baccalaureate

26-30 overall to include 4 at in any subjects at Higher Level.
English accepted within Higher Level = 4+ (A1) or 5 (A2/B) Standard Level = 5+ (A1) or 6 (A2/B).
If overseas and not studying English within IB – MUST have IELTS: 6.0 overall with 5.5 in all elements.

Welsh Baccalaureate

Accept as add on points; in addition to 2 A Levels.

Scottish Qualifications Authority

104-120 points.

Irish Leaving Certificate

Obtain H4, H4, H4, H4, H4 - H3 H3 H4 H4 H4 (all at Higher Level).

Other qualifications and/or experience

The programme is designed to accommodate applicants with varying levels of experience, including those entering from formal education, vocational routes, or industry practice. Relevant industry experience is acceptable under the University’s Recognition of Prior Learning Policy. Assessment of previous skills for entry at Levels 5 and 6 is based on evidence of learning outcomes achieved, rather than time served or location alone. The academic team will consider the level, relevance, complexity, and currency of experience, including demonstrable responsibilities, workflows, technologies used, and reflective evidence of learning. Decisions are made through academic judgement against programme and module learning outcomes, ensuring consistency, fairness, and maintenance of academic standards. Contextual offers for Home students may be considered through our Undergraduate Home Contextual Offer Policy.

Extended entry requirements

To be accepted onto a degree course with us, you must have a suitable English language qualification. 
 

Ready to apply?

All applications for undergraduate courses are made through UCAS.com. Please refer to the course facts below when completing your application for this course.
 
UCAS course code
P304
Institution code
P60
Duration

3 years
(+ optional placement)

Course type

Full-time

Study location
Plymouth
 

Entry requirements

We welcome applicants with international qualifications and we accept a range of qualifications from across the globe.
 
Our typical offer
104 UCAS points
 
 

Search entry requirements for your country

5
B
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English language requirements

To be accepted onto a degree course with us, you must have a suitable English language qualification. 
 

Ready to apply?

As an international student, you can apply for this course through UCAS or an agent in your country.
 

Need support with your application?

  • Personal statement guidance
  • student visa support
  • travel and arrival information
  • and more.
 
UCAS course code
P304
Institution code
P60
Duration

3 years
(+ optional placement)

Course type

Full-time

Study location
Plymouth
 
 
 

Visit us at an undergraduate on-campus open day

Open days are the best way to get a feel for studying an undergraduate degree at the University of Plymouth.
 
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