Marketing

As a collective we represent the University's involvement in the marketing discipline. We are lecturers, researchers, specialists and experts in a broad range of subjects that combine under the marketing umbrella. 

Many undergraduate and postgraduate courses offered by the Plymouth Business School and Plymouth Graduate School of Management include either core or optional marketing modules that have been developed by our team, are informed by our research, and delivered by dedicated marketing professionals. 

One of the biggest challenges we face is weaving the sustainable and socially responsible agenda into the very core of global business. At Plymouth rather than adding a bolt-on we integrate sustainability into our teaching and research activities, as a student, researcher or member of staff you will be involved in a university wide community striving for excellence in financial, environmental and social responsibility across all activities. 

Cementing further our commitment to a more responsible approach to marketing is our involvement in the launch of the world's first Centre for Sustainable Philanthropy. Established by globally recognised professors in the field of charitable giving, the centre produces influential research, consultancy, bespoke training and public speaking. 

Sustainability with Plymouth University

Plymouth is making a powerful, positive difference to individual and collective futures, and striving for excellence in financial, environmental and social responsibility across all our activities.

Our sustainability ambitions stretch across campus operations, teaching and research in a unique institutional approach.

Learn more about our approach to sustainability

University of Plymouth Hartsook Centre for Sustainable Philanthropy

For over 20 years we’ve been developing and disseminating the body of fundraising knowledge for clients all around the world.

We offer a unique blend of academic rigour and practical relevance in everything we do.

University of Plymouth Hartsook Centre for Sustainable Philanthropy

Marketing lecturer Hugh Conway's blog:


Graduate profile - Adam Pavey

I was selected as one of six contestants from the UK to compete in the Sri Lankan version of ‘The Apprentice’ called ‘Ideators 2012.
Find out more about Adam's story

Our courses:

In addition to our focused undergraduate and postgraduate courses we deliver over 30 marketing modules to students on a range of courses within Plymouth Business School.

BSc (Hons) Marketing (Non-profit and Charity Fundraising)

Choose to study this pathway in the final year of the BSc (Hons) Marketing degree

Find out more

Our people:

From lecturers to professors, doctors to researchers, we are a group of marketing professionals with interests, knowlegde and skills that cover the broadest reaches of the marketing discipline.

Marketing lecturers