

Jackie Andrade is Professor in Psychology and recognised globally for her work in craving and behaviour change. She is the co-creator of Functional Imagery Training (FIT). Her contribution to the largest study of accidental waking during general anaesthetic transformed the understanding and practice in anaesthesia.
Motivation through mental imagery
Thought leadership
Changing understanding and practice of anaesthesia
The person behind the pioneer
To enquire about future collaborations, please contact Professor Jackie Andrade
FIT shows people how imagining carrying out their ideas successfully can be a powerful motivator and trains them to practice motivational imagery until it becomes a habitual way of thinking.
Professor Jackie Andrade


Research Festival 2022
Plymouth Pioneers: health researchers
Champion for health
Our research tackles the most pressing public health issues to improve the health and care of the populations we serve. We have a vibrant community of interdisciplinary research that is truly cutting-edge, from disease discovery to innovative care practices, novel treatments to clinical trials. We are at the forefront of research into the mechanisms, treatments and best care practices for areas including brain tumours, Parkinson’s disease, ageing communities, digital health, antibiotic resistance, and health inequalities.
Our close partnership with the University Hospitals Plymouth NHS Trust, together with the Derriford Research Facility, place us on the frontline of applied research from the laboratory to the patients across medicine, dentistry and healthcare professions.
