How we use your data
The University uses your data to ensure we can provide you
with the best possible experience, through our marketing, communications,
recruitment and analytical reporting activities. We seek to respond in an
appropriate, timely, and effective way when dealing with enquiries and use a
customer relationship management (CRM) system to support this service. This
means that you will not have to repeat all the details of a previous enquiry:
each time you contact us we will be picking up where you left off. It also
means that we can improve the information that we provide to you about our
courses, services and processes in future.
The information you provide will be used to supply the
information requested and, if you consent, send you further printed materials
or electronic communications for the following purposes:
- To provide you with information relating to
Plymouth and the local area, and the University (including its facilities
and services) to help you make an informed decision as to whether to apply
to study with us;
- To provide you with information about the
subject(s) you are interested in and our services and facilities to help
you make an informed decision as to whether to apply to study with us;
- To tailor our communications and services to you
based on your postcode, domicile, achieved and predicted academic
qualifications as well as your subject(s) of interest;
- To invite you to attend relevant events (such as
provide you with information about our visits to your city or country.
We will also process your data to fulfil and monitor our
legal responsibilities, for example, under access and
participation, equalities, immigration and public safety legislation. In
addition, we will compile statistics and conduct research in relation to
enquirers, applicants and students for the purpose of access
and participation, planning, reviewing, managing and developing the
University’s business, (but not to make any decisions about you).
If you disclosed to us that you have a disability, our
Disability Services team will contact you to let you know how you can access
the Learning Support, Disability and Mental Health services. You will be
provided with further details about how your data will be used for this purpose
at the relevant time.
We sometimes use ‘profiling’ software to help us make sure
the information we send you is appropriate for you, but we do not use
‘profiling’ software to make any automated decisions about you.
We may also ask you to provide contact details for your
intermediary contact (for example a parent / guardian or spouse) if we need to
share information about your enquiry. You may choose to share their details
with us via an online form but we will ask them to consent to receiving
information from us.