SAWiE farmers in a cotton field
 
Cotton is the world’s most widely used natural fibre, accounting for nearly 24% of global fibre production. Yet the textile industry - driven by the fast fashion model - is one of the largest contributors to climate change, responsible for an estimated 1.2 billion tonnes of CO₂ emissions each year. The sector’s fragmented and opaque supply chains make it difficult to measure - let alone reduce - emissions, with Scope 3 emissions (those generated across the value chain) representing up to 95% of a brand’s total carbon footprint.
At the same time, cotton has a unique opportunity to become part of the climate solution. When managed regeneratively, cotton soils can act as carbon sinks, storing organic carbon while improving water use efficiency and biodiversity. However, the lack of reliable farm-level data has long prevented the textile industry from quantifying and verifying these benefits.
To address this challenge, the University of Plymouth and SAWiE joined forces under the Accelerated Knowledge Transfer (AKT) initiative to explore how digital could revolutionise cotton traceability and climate reporting. Their pioneering project - “Evaluating the Feasibility of a Comprehensive Tool for Traceability in the Net-Zero Supply Chain for Sustainable Cotton Fibre - A Farm-to-Fashion Intervention” - aimed to establish a digital pathway linking farm practices directly with corporate sustainability metrics.

Project overview

This four-month feasibility study explored a traceability system to track cotton from farm to fashion, offering real-time insights into soil health, water use, and input management while supporting net-zero and ESG goals.

Objectives

  • Assess the feasibility of a digitally verifiable farm-to-fashion traceability platform
  • Apply a digital twin approach to monitor crop health, water efficiency, and carbon emissions.

Impact

This initiative represented a major step toward a transparent, climate-smart fashion supply chain, addressing the textile industry’s urgent need to measure and mitigate environmental impacts.
The study identified key data layers - including soil carbon indicators, water balance, and emission sources - to inform a practical digital framework that enables brands and suppliers to quantify Scope 3 emissions and demonstrate measurable progress toward net-zero targets.
By linking traceability with carbon accounting, the project creates a blueprint for how sustainable cotton production can become a verified climate-positive intervention within global value chains.

Outcomes

The feasibility study evaluated options for developing a real-time, dynamic traceability system using a digital twin model to enhance transparency, sustainability, and data-driven decision-making across agricultural supply chains.
Key highlights:
  • Measuring the impact of soil health, water use, inputs, and emissions to deliver real-time insights on farm performance and environmental impact
  • Applied a digital twin model using AI and remote sensing to simulate and monitor soil moisture, water use, and carbon dynamics for improved irrigation and carbon management
  • Established a farm-to-market digital framework to verify environmental claims in line with UN SDGs and the EU Green Claims Directive
  • Strengthened collaboration between the University of Plymouth and SAWiE Ltd, paving the way for scalable, climate-resilient innovation
  • Provided evidence on cotton’s potential to offset Scope 3 emissions, enabling brands to adopt regenerative sourcing as a verifiable carbon-reduction pathway.

Voices from the partnership

This collaboration with the University of Plymouth has enabled SAWiE to capitalise on the robust models developed during this partnership, allowing us to scale traceability and carbon accounting solutions across cotton-growing regions.

Mr Fritz Boehmler
CEO, SAWiE Ltd

The University’s support has helped us design an intelligent monitoring system that benefits millions of cotton farmers. It contributes directly to the UN SDGs by improving income, reducing poverty, and addressing the climate crisis through data-driven farming.

Ms Nosheen Ramzan
Co-founder of SAWiE
 

Enterprise Solutions enabled:

  • A mobile app supporting farmers with AI-based cotton crop management and water efficiency guidance
  • A conference paper publication and presentations at COP26 and the International Food Security Conference
  • Five student internships and recruitment of two new R&D staff to strengthen SAWiE’s innovation capacity.
 
 
 

Meet the project team and partners

  • Lead Knowledge Base: University of Plymouth
  • Academic Lead: Dr. Asiya Khan – Associate Professor, Intelligent Control & Multimedia Communication
  • Business Partner: SAWiE Ltd
  • Lead Supervisor: Dr. Khalid Mahmood – Director, SAWiE
  • Key Contributors:
    Dr. Muhammad Awais Ali Khan – Environmental Scientist
    Tetiana Buzykina – Data Scientist & Business Analyst
    Lucia Locubiche – Knowledge Transfer Advisor, Innovate UK KTN 
    Ms Aiman Aziz, ESG lead Sawie
University of Plymouth event - Enterprise Solutions

Meet Dr Asiya Khan

Associate professor of Multimedia Communication and Intelligent Control, a Chartered Engineer, a senior fellow of the Higher Education Academy and a Fellow of IET. 
Dr Asiya Khan has expertise in applying techniques from artificial intelligence, machine learning, fuzzy logic, computer vision and deep learning in autonomous systems e.g. pedestrian recognition, disease classification in cotton crops, controlled agriculture environment, etc. She has extensive management experience as the Equality, Diversity and Inclusion Lead and  Associate Head for Teaching and Learning in her School and the Associate Dean for Education and Student Experience in the Faculty of Science and Engineering. She has led several funded projects from RAEng, Innovate UK, EPSRC, etc. She is currently seconded for part of her time to the Department of Science, innovation and Technology, Artificial Intelligence Security Institute as AI Risk Advisor.
Dr Asiya Khan

What is SAWiE?

SAWiE a digital platform established in 2021, focused on empowering farmers through Climate Smart Agriculture and traceability solutions.
With expertise in crop management and a team of 30, SAWiE helps reduce climate vulnerability, improve yields, and promote sustainable farming practices across developing regions.
Pakistani farmers talking - SAWiE
 
This project was realised through Innovate UK funding £80,000 to advance research and development between industry and our academics.
If you are interested in exploring research and development collaborations with us, please get in touch with us at enterprisesolutions@plymouth.ac.uk.