Mr Chiwuokem Nwoko
Profiles

Mr Chiwuokem Nwoko

Lecturer in Strategy and Operations

Plymouth Business School (Faculty of Arts, Humanities and Business)

Biography

Biography

I am interested in the use of data, particularly customer/consumer data, by organisations of all kinds; the analysis of “big data” to support decision-making and enhance strategic conversations; and the impact of data sharing and privacy on cybersecurity management and new business models.

My research explores the use of big data-facilitated strategic management models for digital fraud prevention and/or cybersecurity. I am also investigating the importance of big data-facilitated digital fraud prevention education, training, and awareness, and the factors that affect its adoption in businesses (particularly in e-retail businesses). This involves working extensively with multiple stakeholders to examine the current modus operandi and propose road maps for big data-facilitated solutions.

Qualifications

  • PhD, Strategy & Applied Management (Focus on Big Data and Cybersecurity Management in Business) - Coventry University, UK.
  • MBA, Global Financial Services - Coventry University, UK.
  • MSc, International Economics, Finance and Development - University of Surrey, UK.
  • BSc (Hons.), Economics, Salem University, Nigeria.
  • BSc (Hons.), International Relations and Diplomacy, Salem University, Nigeria.

Professional membership

  • Centre for Cyber Security, Communications and Network Research (CSCAN) - Associate
  • British Academy of Management (BAM) - Member
  • The Higher Education Academy (HEA) - Associate Fellow (AFHEA)
  • Chartered Management Institute (CMI) - Foundation Chartered Manager (fCMgr)

Teaching

Teaching

Teaching interests

Research Methods, Strategy, Business Analytics, Digital Business, and Management.

Research

Research

Research interests

  • Strategic management
  • Use of strategy tools
  • Customer data
  • Big data and data management
  • Privacy and new business models
  • Digital fraud prevention
  • Human aspects of cybersecurity


Publications

Publications

Key publications

Conference Papers
Nwoko C, Meadows M, Garcia-Perez A & Okoli J (2021) 'The realities of e-retailing in a pandemic world – using data-driven training and awareness programmes to rethink e-retail fraud prevention strategies' British Academy of Management Conference Proceedings 2021 Open access