Personal Branding
  • Room 202, Marine Building

Save event

Businesses are invited to join Cornelle Communications for this workshop focusing on Personal Branding. 

The sessions will cover the following topics.

Business Branding and Personal Branding

  • Why branding is important
  • Discussion of personal brands
  • Links between emotion and information

Personal Branding and the Communications Mix

  • The impact of personal branding
  • Personal branding and reputation
  • What contributes to your personal brand?
  • Understanding and influencing what you can control vs what you can’t control

Your Personal Brand

  • Using your personal brand to differentiate your product/ service and business
  • What is your current personal brand?
  • Description of each other’s personal brands
  • Accuracy of descriptions

Creating a Personal Brand Action Plan

  • Taking control of your personal brand
  • Exercise to review current personal brand
  • Top 1-3 actions you can start straight away that will help develop your personal brand

Email formationzone@plymouth.ac.uk for further information and to book a place.

PSeptember 2019N
MonTueWedThuFriSatSun
26 27 28 29 30 31 1
2 3 4 5 6 7 8
9 10 11 12 13 14 15
16 17 18 19 20 21 22
23 24 25 26 27 28 29
30 1 2 3 4 5 6

Today's events

Event photography and video
Please be aware that some of the University of Plymouth's public events may be attended by University photographers and videographers, for capturing content to be used in University online and offline marketing and promotional materials, for example webpages, brochures or leaflets. If for whatever reason, you or a member of your group, do not wish to be photographed, please make yourself known to staff working at the event on arrival or to the photographer.