Outset Plymouth are holding free workshops for students and businesses on the University campus.
Please book a place by emailing firstname.lastname@example.org and indicate which workshop you are interested in.
An Introduction to Business Planning | Monday 27 January
This informative workshop looks at the importance of implementing a business plan for your enterprise. As a potential entrepreneur this session will look at how you can formulate a strategy for your business and looks in depth at all the different factors you will need to consider.
The workshop will cover the key points when writing a business plan to establish feasibility. We will look at mission statements, personal profiles, marketing strategy and finance/funding options.
An Introduction to Business Marketing | Friday 31 January
This engaging workshop looks at the importance of a businesses’ marketing strategy and explores the various facets that new enterprises need to consider when launching or growing their business.
We will look at:
- Customers and competitors
- Identifying your target market
- Your business brand
- Marketing investment - the value of marketing
- Exploring different marketing mediums
- What strategy is right for you?
An Introduction to Social Media for Business | Monday 3 February
So you’ve created a host of social media pages for your business. That’s great! It provides a fantastic marketing opportunity for your business but are you getting the most out of them? What is your strategy and are you achieving the maximum impact from your social media efforts? This workshop gives an in-depth overview of social media, how to make social media work for you and how to put a strategy in place.
We'll look at:
- What role social media can play in your business
- Your social media profiles
- Investing in social media - time vs money
- What platforms are right for you?
- Live video
- How to measure ROI.
An Introduction to Business Finance and Funding | Monday 7 February
This informative workshop looks at the importance of implementing a business plan for your enterprise. Whether you are an entrepreneur getting ready to launch, a newly formed business or an ambitious SME with growth aspirations, this session will look at how you can formulate a strategy and looks in depth at all the different facts you will need to consider.
This workshop will also look at whether your idea is financially feasible or viable. We will start from scratch to give you the basics necessary to build a business or grow your existing enterprise.