Miss Emma Bayes

Responsible for the planning, co‐ordination, development and delivery of bespoke marketing and recruitment activities across the Faculty of Arts, Humanities and Business, at a subject, school and Faculty level.

With advanced knowledge of the HE sector, I lead a team of marketing and outreach officers to consider how we increase marketing activities to grow Undergraduate and Postgraduate application numbers, to raise the University’s intuitional profile and meet strategic student number growth plans.

Working closely with multiple teams across External Relations, and hand-in-hand with Student Recruitment and Admissions, I develop a range of subject specific marketing plans for a variety of different audiences across multiple stages of the recruitment cycle. Using my advanced copy writing and creative skills, I work across the entire marketing spectrum including digital and out of home advertising; printed materials; photography, videography, email communications and outreach material, to support prospective students in making-well informed decisions about their choice of University.