International University in Geneva

BSc (Hons) Business Management

The International University in Geneva (IUG) is a leading business management school that has been established for 20 years. Ranked in the top ten business schools in Switzerland by EDUNIVERSAL and accredited by the Accreditation Council for Business Schools and Programs (ACBSP) and the International Assembly for Collegiate Business Education (IACBE), IUG delivers a range of postgraduate and undergraduate programmes to students from all over the world.

Course details

  • Course overview

  • Core modules

    • Organisational Leadership (IUG3000)

      This module examines the role of leadership in relation to structural, social, political, cultural and psychological processes at individual, team, organisational and national levels, adopting multiple perspectives. The ethical and moral responsibilities of corporate leaders are critiqued as is the inter-relationship between leadership, governance, decision-making and change.

    • Strategic Management: Theory and Practice (IUG3003)

      The purpose of this module is to develop an understanding of strategic management in facilitating enterprise sustainability and growth. The module provides an integrative perspective on business development and experience of this through the use of an online simulation game. The module introduces key strategic issues and frameworks and develops students abilities in applying appropriate analytical techniques used in strategic decision-making.

    • Project (Management Report-Qualitative Methods) (IUG3004A)

      Students are required to undertake independent qualitative research into a management issue. Use should be made of appropriate research methodologies techniques

    • Project (Management Report-Quantitative Methods) (IUG3004B)

      Students are required to undertake independent quantitative research into a management issue. Use should be made of appropriate research methodologies techniques.

    • Responsible Global Enterprise (IUG3008)

      The module will focus on the management of global enterprises in a responsible way. You will consider the various forces within the local and international environments that are likely to influence firms’ expansion activities, including location choice, entry mode, internationalisation patterns and growth strategies. You will also explore the pros and cons of globalization, the emerging trends in deglobalization, fair trade practices and responsible foreign direct investment (FDI). Finally, you will examines the costs and benefits of offshore outsourcing as a part of global supply chain management and in the context of corporate social responsibility (CSR)

    • Managing Change (IUG3009)

      This module considers the importance of change management and how it can be achieved and sustained. You will examine how change affects organisations and the individuals who work within them. You will go on to evaluate the means by which change can be analysed and implemented, considering the interactions between strategy, policy, human resources, and the organisational environment.

    • Strategy and Leadership (IUG3006)

      This module brings a problem-focused view to Strategy, Leadership and their interaction through Strategic Leadership. Particular consideration is given to strategic analysis, the development, evaluation and implementation of strategies and appropriate styles of leadership which facilitate this. The ethical and moral responsibilities of leaders will be critiqued, along with the development of relationships between organisational decision makers, leaders, and followers, within businesses

    • Enterprise, Innovation and Creativity (IUG3007)

      The module will enable you to use creative processes to develop an innovative and viable business concept and to pitch for resources from potential stakeholders.

The modules shown for this course are those currently being studied by our students, or are proposed new modules. Please note that programme structures and individual modules are subject to amendment from time to time as part of the University’s curriculum enrichment programme and in line with changes in the University’s policies and requirements.

In light of the Coronavirus (COVID-19) pandemic, the changeable nature of the situation and any updates to government guidance, we may need to make further, last minute adjustments to how we deliver our teaching and learning on some or all of our programmes, at any time during the academic year. We want to reassure you that even if we do have to adjust the way in which we teach our programmes, we will be working to maintain the quality of the student learning experience and learning outcomes at all times.
Fees, costs and funding

The UK is no longer part of the European Union. EU applicants should refer to our Brexit information to understand the implications.

As this course is delivered by one of our partner institutions, please contact the institution directly for information on fees and funding.

How to apply

For further information and to apply for this course, please contact the institution's admissions team directly using the contact details below. 

Our partnership with International University in Geneva
The University of Plymouth has developed partnerships with institutions around the world with the sole purpose of making higher education more accessible to those people who need something just a little different.

Our Academic Partnerships enable students to enrol for a degree at a partnership institution closer to home, or engage in distance learning – even when they’re in the middle of the ocean. They are there for those people looking to return to education, or enhance their professional development. Full- or part-time; foundation degree to masters-level – we cater for a huge variety of needs and aspirations.

Many of our partners offer specialist degrees, unique facilities, and smaller class sizes at a competitive price. And as a student of two institutions, you get the best of both worlds; a supportive learning environment as part of a close-knit community, and a university-level qualification awarded by the University of Plymouth. You’ll enjoy not only the facilities and services your partnership institution provides, but also all of the additional support and resources you need from us, and you’ll automatically become a member of our Students’ Union, too.

We are continuing to grow the number of partner institutions and expand our academic community to new locations around the UK and overseas. Why not visit the Academic Partnerships page on our website for a full list of partners and for more details on studying with us?

One of our partners delivers this particular course – so please visit their website for full course details, entry requirements, tuition fees and information on what student life is like there. 

Open days

Partner college open days

This course is run at one of our partner colleges. Open days are held at the college and more details of these can be found on the college website. You'll find contact details below, on this page.

University of Plymouth open days

You are also very welcome to attend a University of Plymouth open day, to get a flavour of the courses you can progress to from a partner college. There will however be limited information on this specific course and college.

Studying with International University Geneva

The International University in Geneva (IUG) is a leading business management school that has been established for 20 years. IUG delivers a range of postgraduate and undergraduate programmes to students from all over the world.

Find out more about studying at International University Geneva
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