Plymouth Business School

ResM Tourism and Hospitality

Our Tourism and Hospitality ResM opportunities help you research and solve a practical problem that is of direct value to your company or your career in events, tourism, hospitality, travel, cruise or heritage interpretation and management, and with our modern languages academics as part of the team, French and Spanish culture and society. It will help progress higher level research in your chosen field, while supporting the development of your own professional practice.

Find out more about your eligibility for a postgraduate loan

You may now be eligible for a government loan of over £11,000 to help towards the cost of your masters degree.

Find out more about your eligibility for a postgraduate loan

Course details

  • Stages
  • The ResM covers 3 stages of study:

    Stage 1:
    You will learn critical research and evaluation skills with the academic team from Tourism and Hospitality and from Modern Languages if you have an element of French or Spanish in your research.

    Stage 2:
    Apply these skills alongside our specialists in hospitality, heritage, events, tourism, travel, cruise and French and Spanish. You will explore a case study from your chosen area to give deep understanding of an interpretation or development project. This approach helps you recognise how leadership, creativity and discourses have changed a service or product. We can ask, what can we learn from the heritage project to renew visitor access to Stonehenge in 2014? How does it compare with the Alésia Museum Park in France? What will Rio 2016 teach us about staging mega-events? How are Plymouth and the English Riviera re-branding themselves for the 2020 Mayflower cruise influx? How do major hotel chains, for example Accor, develop and then communicate segmented brands? How has Spanish culture re-interpreted its monuments for the twenty-first century?

    From a discourse point of view the case study examines how web materials, social media, press campaigns, photography and publishing have been used in the creation of destination image and in visitor expectations and their resulting practices.

    The final Masters stage:
    Develop original written resources for your own or for your organisation's new project, acting as both content creative and as consultant. This role parallels the profession of consulting engineer in European terms, a role which is productive and also requires change leadership and project management capabilities. The result will create the experience for the next generation of visitors.

    An implementation plan, using your new knowledge from the case study module ensures your Research Masters project can be put into practice and evaluated throughout its lifespan. The production of digital artefacts may be appropriate to your project too.


    Core modules
    • MARE707 Research Skills in the Arts, Humanities & Business

      This module provides students with research skills training and a critical awareness of different methodological approaches in the arts, humanities, business, education, social sciences, law and associated fields, to enable them to make appropriate choices in their own research. It is designed to complement and support individual research projects carried out by students.

The modules shown for this course or programme are those being studied by current students, or expected new modules. Modules are subject to change depending on year of entry.

Entry requirements

Applicants should hold a degree and have experience of the travel, hotel or heritage industries. You should prepare a written brief of 100 words outlining your main practical project.

Fees, costs and funding

EU applicants should refer to our dedicated Brexit webpage for details of the implications of the UK’s plans to leave the European Union.

Please visit tuition fees for postgraduate research for information about fees. ResM Tourism and Hospitality is in Band 1 for fees purposes.

If you are a full time student, you will pay full time fees for one year. If you have not submitted your thesis by the end of this period, then you may pay for an optional six month 'writing up' period (that is, half of the 'writing up' fee indicated on this page).

If you are a part time student, you will pay part time fees for two years. If you have not submitted your thesis by the end of this period, then you may pay for an optional one year 'writing up' period.

You are responsible for meeting all of the costs related to your own research project, beyond the resources available in the department.

This programme is eligible for a postgraduate loan.


How to apply

Submitting your application

Complete your application and upload supporting documents to the Doctoral College by completing our online application form.

Questions on the application process?

We're here to help. Please contact the Doctoral College team and we'll be happy to assist you.

You can view or download our postgraduate research admissions policy.

If you have a disability and would like further information on the support available, please visit our Disability Services website.

International Student Advice (ISA) provides support for our international students.

Find more information about how to apply for a research degree.

Programme overview

Your research and practice programme is based on attaining 180 masters-level credits. This comprises a 60-credit module, action research, which updates your skills with the latest methodologies in the field of practice-based research. 

The remaining 120 credits are based on a dissertation (25,000 word equivalent). This will encourage you to consider research and analyse an issue, possibly one current in your workplace or that will take your career to the next stage.

Key features

Your bespoke programme is designed in agreement with two supervisors and can include fieldwork, study days, seminars, short courses, working weekends, tutorials and the use of Web 2.0 technology. This should mean that your study fits in with the needs of your working life and career.

Practice-based activities allow you to produce professional material for your career and for assessment purposes, often called practicums.

Routes to choose from:

  • ResM Strategic Hotel Management
  • ResM Cruise Management
  • ResM Events Management
  • ResM Heritage Interpretation
  • ResM Service Industry
  • ResM Travel Writing
  • ResM French Culture and Society
  • ResM Spanish Culture and Society.


Examples of ResM projects:

  • Travel writing
  • Destination image design
  • Museum interpretation texts
  • Exhibition catalogue essays.

Travel Writing ResM testimonial – Zoë Roberts

The ResM provided a positive and safe academic research environment in which I had the freedom to explore my passion for travel writing and test various research questions under the guidance of an extremely supportive and generous supervisory team.

BSc (Hons) Tourism Management graduate Zoë Roberts talks about her experience on the ResM Travel Writing degree.

Read Zoë's testimonial

Lionel Ball – Paris based postgraduate student in museum and gallery curation

There’s a real sense of enthusiasm from the lecturers at the university and the students in tourism are friendly and helpful joining us on trips to explore the other National Trust and English Heritage properties around Devon and Cornwall.