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Atul Mishra

 

Staff card photograph

Atul Mishra

  • Job title: Lecturer in Strategic Management, School of Management (Plymouth Business School (Faculty))
  • Telephone: +441752585700
  • Email: atul.mishra@plymouth.ac.uk


Role

Dr. Mishra is the module leader of the undergraduate module on International business. In addition, he leads the corporate strategy element of an undergraduate module on business analysis. He contributes to the MBA programme in the module on Enterprise in the Global Context where he focuses on global supply chain management.

 

Qualifications & background

Dr.Mishra's basic training is in Economics, having done his BA (Hons.)Economics from University of Delhi and MA Economics from Jawaharlal Nehru University, New Delhi. His PhD thesis, submitted to the University of Reading, Department of Economics, was on "Start-up and survival of rural non-farm activities" which was a work based on primary survey done in villages in rural Bihar (India)

 

Professional membership

Member, Development Studies Association

Member, International Council for Small Business

Life member, Indian Council of Labour Economics

 


Teaching interests

Teaching interests:


International Business,

Corporate Strategy

Global Supply Chain Management


Economics: Microeconomics, Development Economics

 


Research interests

Dr. Mishra's main research iterests include small business development, particularly in the rural context. His other interests are in microfinance and more generally in development economics.His current interest also includes outsourcing in the service sector, particularly to developing countries like India.

 


Publications

Mishra, A.(2001) Coordination failure in rural credit markets, Journal of Microfinance, Vol 3 no. 1


Mishra, A (2002)Emergence of entrepreneurship in the rural non-farm economy www.developing-management.com/tom/topic


Mishra, A (forthcoming) Start up and survival of rural non-farm activities, International small business journal

 

Reports & invited lectures

Invited guest lecture in the University of Bath (Business School)on "Foreign direct investment in India and China" (February 2003)